INVESTIGATING CULTURAL SUSTAINABILITY VIA THE FUSION AND INNOVATION OF TRADITIONAL CRAFTS AND MODERN DESIGN
DOI:
https://doi.org/10.48047/jcj4s436Keywords:
Contemporary Design; Innovative Craftsmanship; Cultural Sustainability; Heritage Preservation; Service Design; Traditional ArtistryAbstract
The amalgamation of modern design and old craftsmanship can produce significant benefits regarding cultural sustainability and creativity. Traditional craftsmanship has diminished due to industrialisation and mass production, which have eroded cultural heritage, despite a growing desire for unique, high-quality items and ethical sourcing. This study aims to assess the feasibility of adapting traditional artisanal methods to meet contemporary aesthetic, functional, and environmental requirements. A total of 1,337 participants were surveyed, and 1,550 questionnaires were distributed to them after the conclusion of the pilot project, which involved twenty individuals. A varied group of individuals, including politicians, entrepreneurs, artisans, and designers, collaborated to merge ancient techniques with modern aesthetics. Statistical analysis and insightful observations were obtained from the responses generated using RAO software. The study focusses on the sustainability and significance of traditional art forms through the analysis of eco-friendly production methods, digital fabrication, and service design. The incorporation of these qualities allows artists and designers to broaden their audience while maintaining their own uniqueness. Persistent worries encompass the degradation of handicrafts resulting from mass manufacturing, artisans' resistance to modernising, and inadequate regulatory frameworks. This study enhances the current body of literature on traditional sustainability by providing pragmatic recommendations for the preservation of artisanal traditions alongside technological progress. This study proposes a system that facilitates the preservation of traditional arts and crafts while allowing their adaptation to contemporary societal needs.
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