AN IDEOLOGICAL ANALYSIS OF POLITICS AND POPULISM IN THE DRAVIDIAN MOVEMENT
DOI:
https://doi.org/10.48047/t54dy632Keywords:
Dravidian movement, ideology, populism, regional politics, identity, political discourseAbstract
The Dravidian movement, a socio-political force in South India, has played a crucial role in shaping regional identity, governance, and public discourse. This study explores the ideological underpinnings of the movement, focusing on the interplay between politics and populism. Using a historical and discourse-analytical approach, the research examines Dravidian ideology evolved, its
impact on political mobilization, and the ways in which populist rhetoric has been employed to sustain mass appeal. The study investigates key figures, electoral strategies, and policy shifts that have defined the movement’s trajectory, highlighting the balance between ideological commitments and pragmatic populism. It also critically assesses the transformation of Dravidian politics in the
contemporary era, where neoliberal influences and changing voter expectations challenge its foundational principles. By situating the movement within broader populist frameworks, the research reveals the complexities of its ideological adaptations over time.
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References
K. K. Aziz Ayyar, Social Reform in South India: The Dravidian Movement (New Delhi: Kaveri Press, 1989), 153.
V. Bharathi, Tamil Identity and Politics in the Dravidian Movement (Chennai: Oxford University Press, 1994), 112.
Carol A. Breckenridge, The Dravidian Movement and the Politics of Identity in South India (New Delhi: Sage Publications, 1999), 67.
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